The UK’s only e-accountancy, Alexander Rosse, is on a recruitment drive and looking to leave its start-up premises for 3,000 square feet of office space in Milton Keynes. This industry pioneer was founded, and is run, by a team that originated from the Big Four using Xero technology. They are on a crusade to transform the face and quality of the traditionally paper-based accounting industry and give market leaders such as Sage a run for their money.
“I am furious about the poor accountancy service quality, coupled with excessive services being sold by the more traditional members of the accounting industry. It simply gives some accountants clearance to charge unethical and inappropriate fees that have become ‘the norm’ in the SME community.
“What’s more, most other business functions are automated and often have web access, which aligns with modern mobility. It is ludicrous to assume that the SME accountancy and bookkeeping professions have the right to operate differently from virtually all other industries,” explained Abhai Rajguru, founder member and chairman of Alexander Rosse.
Alexander Rosse is the world’s only organisation to offer an extended free trial of the Xero software that lasts from now until 31 Janurary 2010. Thought to be the easiest to use on the market, this software rivals SME market share leaders such as Sage. The e-accountancy package gives businesses web-based access to all their accounting information and automates numerous number-crunching processes online.
“I know we are not the only firm urging customers to use Xero, but they are only offering a 30-day trial. As most businesses have a monthly element to their accounting, we decided to be far more generous, hence our current free trial lasts until 31 January. We want businesses to reap the full benefit that the 30-day trial periods neglect. In fact, some non-accountancy companies are trying to offer Xero for 30 days too. This is ridiculous as they simply do not have the expertise to advise customers on financial management; they are behaving like cowboys,” added Abhai.
“You have to use the software to truly understand how easy it is to use, and witness the dramatic improvement in efficiency. This is why we are giving it away free of charge until next year to those running businesses. They do not have to be one of our full accountancy service clients; we simply want to share some of the good things of the business world,” commented Rashesh Joshi, founder member and business development director of Alexander Rosse.
As the modern business generation becomes increasingly ‘paperless’, Alexander Rosse is driving the accounting function into line. Even the government embraces online technology with web-based tax returns.
Alexander Rosse is recruiting another six members of staff to join their workforce this October, reflecting the increasing demand for entirely web-based accounting services. If you are interested in applying for a role or would like to try using Xero, visit http://www.alexanderrosse.co.uk/.
Abhai Rajguru
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